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On October 12, the 2026 Paris Motor Show opened. Two major brands, AVATR and AITO, presented their respective models, showcasing the “Chongqing power” of smart connected new energy vehicles to the international market.
On October 11, AVATR—a premium smart electric vehicle brand jointly empowered by Changan Automobile, Huawei, and CATL—officially held the global debut of the AVATR T09 Concept in Paris, France, while also revealing interior design details. As the inaugural model of AVATR’s all-new flagship series, the vehicle is positioned in the RMB 500,000-class large luxury SUV market and is planned for official launch and sales within 2026. In addition, from October 12 to 18, the new model will be displayed alongside the AVATR 06T, 07L, and other models at the Paris Motor Show, showcasing China’s technological and design achievements in smart connected new energy vehicles to the international market.
It is understood that with the debut of the T09, AVATR has officially established a dual product matrix architecture consisting of the “Digital Series” and the “Flagship Series.” The Digital Series emphasizes avant-garde, sporty, and personalized styling, while the Flagship Series focuses on composure, spatial presence, and premium quality. Chen Zhuo, Chairman of AVATR Technology, stated that the two product series aim to cover diverse high-end consumer demands while maintaining high consistency in original design and quality control.
In terms of vehicle design, the AVATR T09 continues the design philosophy of the previous VISION XPECTRA concept car, deeply integrating industrial aesthetics with functional structure. Externally, the vehicle adopts a large body silhouette. The front fascia features a three-dimensional relief-structured grille composed of 362 brand logo elements of varying heights, paired with crystal diamond array headlights crafted with a double-layer diamond-cutting process. The front section employs a massive 2.1-square-meter clamshell hood, combined with raised contour lines on both sides, enhancing the visual impact of the front end. The side profile uses straight, robust waistlines and large wheel arches. The D-pillar connects a large-area aluminum trim panel with a floating roof, complemented by hidden door handles and an integrated sensor island layout. At the rear, a full-width one-piece crystal diamond taillight echoes the front headlight cluster visually.

Inside the cabin, the design focuses on interaction convenience and intelligent integration. The interior features an integrated triple-screen system, including a 10.25-inch full-LCD driver instrument panel and dual 17.2-inch central control and front passenger entertainment screens, spanning horizontally across the cabin and integrating NFC quick connectivity. As the core interaction device of the cabin, the new car introduces an all-new liftable Vortex mechanism. This device adopts a 360-degree dual-segment reverse-curved surface structure with silent motor control, integrates 118 RGB LED matrix light sources, features anti-pinch functionality, and can link with the vehicle’s ambient lighting for multi-scenario functional coordination.

In terms of core engineering and electric powertrain technology, the AVATR T09 is the brand‘s most highly integrated and technology-dense production model to date. The vehicle’s underlying system deeply integrates Huawei‘s Qiankun Intelligent Driving System, HarmonyOS Smart Cockpit, and the all-new Taihang Intelligent Chassis Control technology. The powertrain features an all-new intelligent super hybrid system, consisting of a 2.0T dedicated hybrid engine and a three-motor distributed electric drive assembly, with a combined output exceeding 1,000 horsepower. The energy storage system is matched with a 71.24 kWh CATL Xiaoyao super range-extender/hybrid battery, achieving a maximum CLTC pure electric range of over 400 kilometers, meeting all-scenario travel and energy consumption control needs.

In recent years, leveraging the development momentum of Chongqing‘s smart connected new energy vehicle industry cluster, AVATR is steadily accelerating its globalization strategy. Public company data shows that AVATR’s current overseas sales and service network covers 70 countries and regions worldwide, with an average terminal product price exceeding RMB 300,000. It has established stable market shares in key markets such as the Middle East and Southeast Asia, including a 10% share of Egypt‘s premium electric vehicle market, while the AVATR 11 ranks among the top in Thailand’s luxury pure electric SUV segment.
According to the company‘s established plan, AVATR intends to officially enter Europe’s core automotive market in 2027. The AVATR 06T and AVATR 07L will be the first models introduced, starting with Norway and Spain, with supporting after-sales service networks gradually established. By 2030, AVATR‘s global sales network is expected to expand to more than 110 countries and regions, with overseas sales planned to rise to over 50% of total company sales, comprehensively deepening global market operations.
On October 12, the 2026 Paris Motor Show opened. Chongqing-based Seres Group presented heavyweight models and latest technological achievements from its AITO brand. Seres Group also announced its European market launch and development plan on-site, confirming that the AITO brand will enter the European market in autumn 2027, marking an important step in AITO’s globalization.
At this exhibition, under the theme “Intelligence Redefining Luxury,” AITO brought four models—the AITO M9, M8, M7, and M6—along with the latest technological achievements such as the Magic Cube Technology Platform. Alongside the four AITO models, multiple innovative technological achievements were displayed. Among them, the Magic Cube Technology Platform integrates key capabilities such as multiple powertrains, intelligent chassis, smart central hub, cockpit-driving synergy, and intelligent services. It is the industry‘s first platform compatible with three powertrain modes—super range-extender, pure electric, and super hybrid—providing solid support for the global adaptability development of AITO products.

To better integrate into the European market, AITO is actively advancing regulatory compliance certification and localized operations. During product development, AITO bases its work on EU Whole Vehicle Type Approval (EUWVTA) and aims to achieve a Euro NCAP 2026 five-star rating, embedding safety throughout the entire product development process. At the same time, it conducts comprehensive adaptation around European road environments, user driving preferences, and local lifestyles, delivering European users a promise of peace of mind throughout the entire vehicle ownership experience.

Kang Bo, Director and Vice President of Seres Group, stated at the motor show: “From deep technological cultivation to international layout, AITO is moving toward a broader world. Entering Europe is an important step for AITO to ‘share new luxury with users.’”
AITO’s globalization is built on solid market validation and global recognition. In the Chinese market, AITO has won the trust and choice of over 1.2 million users, with cumulative driving mileage reaching 40 billion kilometers, including over 10.6 billion kilometers of intelligent assisted driving, completing large-scale market validation.

In the global market, AITO was selected for Brand Finance‘s “2026 Global Automotive Brand Value 100,” ranking first in brand value among Chinese luxury car brands, entering the global top ten luxury car brands, and becoming the only Chinese automotive brand on the list. Kang Bo stated that from user trust to global recognition, these milestones provide solid confidence for AITO to expand into global markets.
Source: New Chongqing – Chongqing Daily
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